Just to add to your post, an (unfortunate) reality for many companies looking for good back-office (IT) developers is that many of the most qualified just aren'

Just to add to your post, an (unfortunate) reality for many companies looking for good back-office (IT) developers is that many of the most qualified just aren't interested in the company's work or industry, which requires even more focus on #1 and #2. In my experience, many of these same companies don't understand why they can't find people, but can't fathom addressing #1 and #2.