What about the fact that the Lightning connector is superior to MicroUSB in the following ways? * It's omni-directional * It's much stronger * Once inserted,

What about the fact that the Lightning connector is superior to MicroUSB in the following ways? * It's omni-directional * It's much stronger * Once inserted, the cable securely engages with a mechanical latch, rather than friction The only way in which MicroUSB is superior is in cost. A USB cable need not include any microchips, but the Lightning cable must have a chip to detect when the cable is inserted so that the pins don't short when it's outside a connector. I have serious doubts that Apple's choice to use a proprietary connector is about profits. If that were the case, they could have saved a boat load of money developing the Lightning connector and made some slight alterations to a standard USB connector. Having used an iPhone 5 for a few weeks now, I really appreciate the Lightning connector. The only thing I'd appreciate more is wireless charging, but that has its own set of drawbacks. Until I can have both -- wireless charging, plus an auxiliary plug-in charging port -- I'll take Lightning.