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The MacBook Neo is there to redefine the floor for the product line-up. There’s a reason why it didn’t take the “MacBook” moniker: they’re going to phase the Ai
by deafpolygon 7mo ago
The MacBook Neo is there to redefine the floor for the product line-up. There’s a reason why it didn’t take the “MacBook” moniker: they’re going to phase the Air out, introduce a more expensive “MacBook” and eventually shuffle the Pro line around so it’s MacBook Neo -> MacBook (???) -> MacBook Ultra
The 599 price point is just there to justify recycling the A18 chip (8GB limit is due to the chip). It will pivot and the price will climb back up (699, 799 probably) after a cycle or two.
There is no ‘new’ Apple.