Yes, but you can't replicate a bottle of unscented shampoo ad-infinitum for basically zero additional cost. With books, print-on-demand and digital particularly

Yes, but you can't replicate a bottle of unscented shampoo ad-infinitum for basically zero additional cost. With books, print-on-demand and digital particularly, you can. Then it all becomes a huge one-off cost with a huge profit potential.