In theory, you write/vlog about the human side of making it, or lessons learned, or something else that people will find value in related to the thing you make.

In theory, you write/vlog about the human side of making it, or lessons learned, or something else that people will find value in related to the thing you make. Over time, maybe a few people start to care. Ironically, if people care about you, you can pretty much serve up hot buttered shit and get traction.