3 ms·
Companies will continue to separate themselves from the chaff based on price alone. Price defines what you're worth to the recipient and much more. It also ofte
by davidandgoliath 14y ago
Companies will continue to separate themselves from the chaff based on price alone. Price defines what you're worth to the recipient and much more. It also often dictates quality & what you see here is representative of that.
Could you get a great $5 logo? Certainly. Nike did alright with their $35 one (ignoring inflation & stock later granted to the designer).
- leadholder 14y agoDon't forget that Nike's original logo was accepted due to time constraints. The swoosh was combined with an incredibly badly aligned logotype that was altered later before finally arriving at "swoosh only." http://www.logoblog.org/nike_logo.php http://www.logoblog.org/nike_logo.php Nike has since paid huge amounts of cash to refine and iterate their logo.
- ohashi 14y agoBut it didn't stop them or kill their brand. No reason you can't launch with a $30 logo and iterate later if/when the need arises.