7 ms·
Startup pack gives away $10k worth of tools to new businesses
- gacoul 14y agoNice idea. couple of questions: - Is there any "catch"? Like are going to make money off of us by selling email adresses? - What if I already have a free plan on one of those services? Can I upgrade it?
- porter 14y agoThe catch is that all those companies get new customers by being a part of the bundled startup pack. It's just a way to acquire new customers for all these companies. In exchange they give you a great deal. It's win-win.
- magic5227 14y agoNo catch. These businesses are hoping you enjoy the service and continue as a paying customer x years later.
- magic5227 14y agoI should add, or enjoy the service free and refer others to us, some of whom may join as paying users later.
- lancefisher 14y agoThis is kind of like Microsoft's BizSpark, but instead of MS software you get services from other cool startups. This is a great idea. I just signed up so we'll see. Asking for write privileges to my twitter account gave me pause though. Just let me tweet on my own.
- knes 14y agoI think they ask this for the "Show the love" tweet. But I agree that if I opt out of it they shouldn't ask for this permission.
- waynesutton 14y agoyes, it's like BizSpark and Startup America. Regardless good for early stage startups
- jfoucher 14y agoActually this is needed so that the applicant can be made a @startuppack follower programatically, to be able to send a DM when (if) you're selected
- JoshTriplett 14y agoThat seems fairly disturbing; couldn't you just say "you must follow @startuppack to be eligible"? Then you wouldn't need ongoing write permission to the user's Twitter account.
- philip1209 14y agoI think that the "incorporation" requirement is a bit unclear - technically, an LLC is not a corporation even though most small businesses that would qualify are LLCs.
- josscrowcroft 14y agoWill there be any exceptions for companies that are not (yet) incorporated? E.g. a company that has many big name clients/users, great product, solid community and following, etc.?
- blaines 14y agoI've been thinking a lot about incorporating just to have a place for my projects. This could be yet another reason to do so.
- KaoruAoiShiho 14y agoWe were incorporated in 2010, but can we still take part? We're a few months older than 2 years.
- h4pless 14y agoThis year of incorporation requirement seems to miss the point... I incorporated in 2010 (missed the cutoff date to qualify by 17 days) but the registration was mostly to hold the name way before I had started to develop the product. Now I'm getting to the point where I could use the help but because I registered the name too long ago I can't partake? Seems like the qualification should have more to do with how long the company has actually been active or if it has even launched a product than when it was incorporated... not to mention one could just spend the $50 (fee for Colorado) to form another corporation to take advantage but that sounds like a major pain in the butt and generally shady behavior.
- goatforce5 14y agoDate of incorporation is an easy to measure, non-fuzzy data point. How do you determine the date of becoming active?
- waldr 14y agoAwesome work Mat - excited to see what you work on next!
- jrockway 14y agoIf I were phishing for information, this is exactly how I'd do it.
- endtwist 14y agoWhat are you giving them that isn't likely already public information?
- addandsubtract 14y agoI'm only interested in the Fotolia credits, but would rather leave someone else to make use of the others offers. If you signed up and want to share the Fotolia credits, let me know.
- suyash 14y agoAll of the deals seem good in the short term but they are FREE for a reason, to get you hooked! I am not going to signup just because it sounds good right now. Please make sure you want to stick with that service for a long time before you jump in!
- pfisch 14y agoSigned up. Hope this isn't a phishing scam. It seems real, but I guess we will see.
- mvaxelaire 14y agoNo worries, it's real. Will let you know about your application as soon as we can.
- SoftwareMaven 14y agoI've held off incorporating because...well, I just haven't gotten around to it. I guess I should get around to it, since I'm hoping to release in a couple weeks anyway. Sad that I'll miss out on the chance to participate as a result, though.
- belorn 14y agoThere is a other website that give away $100k worth of tools to new businesses. Its called Debian. O wait, maybe that's $1000k worth of tools. Or is it $10000k? (Maybe they should describe what the tools does and not do a "less-than-useful" money comparison)
- codeonfire 14y agoThen they can't write it off as a marketing expense. It is an extremely tacky move to assign a value to something you're giving away for free.
- Mailjet 14y agoWe get your point. But there are no open source versions of the services offered there. It's not only "software", it's "service". Example: Textmaster is a marketplace for copywriting & translating. Do you think that they could offer some "debian authors"? No, because they have to pay them, otherwise it would be slavery. It is logic assign a value to the service that is offered. Tens or hundreds of thousands of businesses pay for these services. What they are paying is the value. When you issue a coupon to offer free access to a service, you don't write it off as a marketing expense... At least, this is not what we're doing at Mailjet. And I don't think it's possible for anyone to do this, it would make things a bit too easy ^^ Imagine: "Hey friend, here's a coupon for 1000 billion emails, it doesn't matter if you don't use it, just activate the coupon so I can write the value off, this way, there won't be any benefits this year."
- buro9 14y ago> It is an extremely tacky move to assign a value to something you're giving away for free. Actually in the UK it's an encouraged thing by HMRC. HMRC would rather see you invoice a company for £5k and then to write it off as a gift, than to not see records at all. In the case of giving to charities via this method, the government will go so far as to give you a benefit on your declared level of corporate tax as a direct result of giving something to a charity and invoicing in this way. You might internally consider that to be a marketing activity, or a social/community/sustainability activity, but the government cares not... they strongly want to see benefits and gifts recorded and will (in some cases such as charities, non-profits, etc) will reward you by taking less tax. That's UK specific of course, but point is: the UK government and tax office don't view it as tacky. And it's a good business incentive to offer such benefits to charities and other specified types of organisation.
- ryanwaggoner 14y agoThis seems really cool but also completely sketchy. Why is there no info about the organization or who is behind it? Could someone from one of the companies listed on the site confirm that this is something you're involved in?
- magic5227 14y agoAaron from Mixpanel here. Spoke with the founder, I think its just a very new idea and doesn't have any history yet.
- mvaxelaire 14y agoSorry if it looks sketchy, we did our best to make it smooth and clean. We will add further info on the people behind the initiative and our mission: help entrepreneurs.
- Mailjet 14y agoHey, Mailjet is actually in this program. And I can testify that the other companies are in it too. i.e. we met the COO from Box last week, and he confirmed that were also "in".
- true_religion 14y agoI'm genuinely curious... why do so many people seem to think this is a phishing scam? If your business is registered by a US state, that information is on the public record. It includes your name, business address, and date of registration. Your company URL, and company email as well aren't supposed to be private info. I'd expect you'd have them prominently placed on your website. I know I do.
- batgaijin 14y agoThere's a lot of reasons people incorporate in delaware... http://www.quora.com/Can-members-of-a-Delaware-LLC-be-anonymous http://www.quora.com/Can-members-of-a-Delaware-LLC-be-anonym...
- eli 14y agoErr, ok. Most of the reasons hav to do with a predictable and efficient legal and tax system. I don't think many startups have a need to keep their founders names secret.
- casca 14y agoA company registered in England and Wales can be strongly verified online via Companies House WeBCHeck (http://wck2.companieshouse.gov.uk http://wck2.companieshouse.gov.uk). This services is probably targeted at US companies but supporting the next-largest place for tech startups (</speculation>) could be a nice touch if this grows.
- accountoftheday 14y agoYou are strongly verifying that someone paid the ~$25 incorporation fee, nothing else. The identity of directors does not even get verified during the process. It does not mean much without a trading history.
- casca 14y agoCompletely agreed, however a copy of the certificate is what they're asking for.
- everestx 14y agoOh boy! This is just a plain old, ugly sales pitch.
- mvaxelaire 14y agoIt's just a win/win situation. One one side, business partners are happy to show their support to young startups and spread the news about their service by offering their software for free (for a limited period). On the other side, startups can access great tools for free. No sales pitch. No catch.
- Mailjet 14y agoWe chose to participate in this StartupPack project. We're just offering some services for free. We liked the idea and thought it could be useful for some fellow startups. Not about sales... Definitely not "ugly".
- watson 14y agoIt's a shame they require us to be incorporated. We're holding off so far because it doesn't make sense until we either get investment or our first real employee. But at that time we will most likely be able to aford these tools. It doesn't make sense to me why they require the incorporation when it's the unincorporated companies that need this package the most :(
- nickler 14y agoSmart. Target your audience, and reduce the CaC by defraying the high value opt in cost to partners. Signed up, as we're in the window, and it couldn't come at a better time for us. Just about to launch out of alpha so we'll be getting our money's worth. Onboarding b2b customers isn't easy, or cheap, so this is crafty move, well played.
- robservant 14y agoI really, really like this idea. http://www.startuppack.org/ http://www.startuppack.org/ There are several apps here which can individually help lift a nascent company by the bootstraps. I wonder if it would be possible to go farther. Couldn't these companies afford to give away a combined value of $50,000 to companies, with the tacit underestanding* that as they grow, become post-product, post-revenue, profitable, and better-funded, the relationship (and margins with these companies) also grows? To me, this is like why YCombinator companies are given so much Rackspace Cloud access. It's about starting a relationship early. If so maybe the sweet spot is lowering the threshold to companies that have raised less than $50,000, and giving away nearly as much in early value. Then, after the company has at least $50,000 they can start paying more and more, especially as they are better and better funded. Initially a very small amount, but then a small treadmill upwards. also, about building it into a contract? Let's be honest: an unfunded startup company that has incorporated has two years to sink or swim. A lot of unfunded but incorporated companies would jump at contracts that give them $50,000 in value to start growing with, and if they succeed, they are locked into (reasonable) service agreements. it's about cash flow and relationships. since the margins are high on these products, it makes sense for the companies that offer them to get in on it - it's a small gamble because there is a low direct cost (definition of high margin), and no opportunity cost because the companies don't have money anyway. (they just have to make sure the startups aren't reselling their services, but using them) In short, I think it's a really great idea. *or hell, build it into an SLA!