Right, I got it now. But for literally the entire time I've seen that (now obsolete) label, I've misunderstood it as "no artificial colors" not "no artificially

Right, I got it now. But for literally the entire time I've seen that (now obsolete) label, I've misunderstood it as "no artificial colors" not "no artificially added colors." I can't be the only one! It's unclear why they didn't say "no added colors" from the beginning, since apparently that's what they meant all along.