Not exactly: "Had Facebook debuted the Promote “option” with a more reasonable rate card that would apply to frequently updated blogs and media outlets—somethi

Not exactly: "Had Facebook debuted the Promote “option” with a more reasonable rate card that would apply to frequently updated blogs and media outlets—something akin to “book rate” at the post office—we’d have been willing to pay between $7 to $10 a post." They're basically haggling about the price.