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What is the benefit in doing so? (Or, asked from another angle, why are you contemplating this move?)

• martinroldan 14y ago
  Because they have built a great business in traditional media monitoring for brands and they are adding social media to their mix on an old platform. In a sense, our product would be the perfect addition to their lineup but I don'y think we're ready to be seen as potential sellers, we don,t have enough traction for this yet.
  • johnrgrace 14y ago
    If your not ready to sell, don't do it. A smart sharp person can learn a LOT from someone else doing a demo, you're only edge is what you know and thinking when you have less resources Go read the Harvard Business School working paper: When Open Architecture Beats Closed: The Entrepreneurial Use of Architectural Knowledge. The main point of the paper is that entrepreneurs have an information advantage, giving a demo could waste that one critical advantage.
    • martinroldan 14y ago
      I'll read it. Thanks!