People buy a brand , not a product.It's like buying a Vuitton bag , it's not better than the other ones , it's just cool to have one , because now people feels

People buy a brand , not a product.It's like buying a Vuitton bag , it's not better than the other ones , it's just cool to have one , because now people feels they are defined by what they own. Then people try to justify this behavior by repeating apple talking points , so they dont sound like sheeps.