Facebook seems to think it will, since they employ A/B testing across pretty much much every facet of the company. Check out Airlock for just one example: http

Facebook seems to think it will, since they employ A/B testing across pretty much much every facet of the company. Check out Airlock for just one example: https://engineering.fb.com/2014/01/09/android/airlock-facebook-s-mobile-a-b-testing-framework/ https://engineering.fb.com/2014/01/09/android/airlock-facebo...