Aha! That explains a lot. I think my expectation from the ted vid was that it was going to be something that wasn't already possible. But while it's not quite

Aha! That explains a lot. I think my expectation from the ted vid was that it was going to be something that wasn't already possible. But while it's not quite that, it is still cool that it's a framework for non-techies to produce richer video content