Here's an article that has a little more depth and fewer Instagram references. http://descrier.co.uk/technology/2012/10/ancestry-com-acquired-by-private-equity

Here's an article that has a little more depth and fewer Instagram references. http://descrier.co.uk/technology/2012/10/ancestry-com-acquired-by-private-equity-group-for-1-6-billion/ http://descrier.co.uk/technology/2012/10/ancestry-com-acquir... >"The buyout group includes the private equity firm’s co-investors, members of Ancestry.com’s management team, including CEO Tim Sullivan and CFO Howard Hochhauser, and Spectrum Equity, which already owns about 30 percent of Ancestry.com."