As much as this sounds like a bad answer, I think it’s the only answer and what people have known for a long time. AI is a feature. A cool feature! That done w

As much as this sounds like a bad answer, I think it’s the only answer and what people have known for a long time. AI is a feature. A cool feature! That done well may differentiate you from your competitors, but like, the dismissiveness here is interesting give that maybe Tim Cook is the only one to see it clearly.