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This is why I work in direct performance advertising. Our work reveals the truth!
by cm2012 9mo ago
This is why I work in direct performance advertising. Our work reveals the truth!
- make3 9mo agoYour work exploits people's addictive propensity and behaviours, and gives corporations incentives and tools to build on that. Insane spin you're putting on it. At best, you're a cog in one of the worst recent evolutions of capitalism.
- marrone12 9mo agoAdvertising is not a recent evolution of capitalism, it's a foundational piece of it. Whatever you do as a job would not exist if there was no one marketing it. This hostility seems insane.
- 12345ieee 9mo agoThe early theorists of capitalism didn't imagine that advanced psychology (that didn't even exist back then) would be used to convince people to buy $product. Messages of that sophistication are always dangerous, and modern advertising is the most widespread example of it. The hostility is more than justified, I can only hope the whole industry is regulated downwards, even if whatever company I work for sells less.
- eru 9mo ago> Messages of that sophistication [...] By demonising them, you are making ads sounds way more glamorous than they are.
- losteric 9mo agoAdvertising always seems like a prisoner’s dilemma. If no one advertised, people would still buy things.
- cm2012 9mo agoYes but the advantage would be much more towards incumbents
- q3k 9mo agoNot having my job would be a tiny price to pay compared to the benefit of living in a world with no advertisements.
- jzb 9mo ago“No advertisements” seems extreme to me. I want to know when a good band is playing at a local venue, or has an album out. I like hearing about new books, or a restaurant near me. The absolutist position that “all ads are always bad” is a non-starter for me. Especially as long as we exist in a capitalist system. Small business, indie creators, etc. must advertise in some fashion to survive. It’s only the behemoths that could afford to stop doing it (ironically). I’ve never really understood why, e.g. Pepsi and Coke spend so much on advertising: most people already have a preference and I am skeptical that the millions they spend actually moves the needle either way. (“Is Pepsi okay?” “It absolutely is not.”)
- cgriswald 9mo agoThere are (and continue to be) millions of young people who do not yet have firm preferences. For the already faithful, their advertising is mostly about reminding them to consume more.
- famouswaffles 9mo ago>I’ve never really understood why, e.g. Pepsi and Coke spend so much on advertising When was the last time you saw an ad for something non digital and you stopped everything and bought it or even made concrete plans to do so later ? Probably almost never right ? So why still so many ads ? More importantly, why is it still so profitable ? Because much of the impact of advertising is sub conscious imprint rather than conscious action. Have you ever been in a grocery store and you needed to get something and picked a "random" brand ? Yeah, that choice may not have been so random after all. Or perhaps you're sitting at home or work and have a sudden seemingly unprompted craving for <insert food place>. Yeah, maybe not so unprompted.
- DetroitThrow 9mo ago>it's a foundational piece of it No it's not
- achierius 9mo ago> Advertising is not a recent evolution of capitalism, it's a foundational piece of it What does that say about capitalism?
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- cm2012 9mo agoExploitative ads are a small minority. I also think gambling advertising should be banned.