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If they need to be five times more efficient, why is the plan to spend a lot of money on things that do not directly impact customer service, like giving away r
by aristidb 14y ago
If they need to be five times more efficient, why is the plan to spend a lot of money on things that do not directly impact customer service, like giving away rides to poor people, and using self-produced Biodiesel?
- gvb 14y agoGiving away rides: makes paying riders feel good about paying, good advertisement. Self-produced biodiesel: beyond the "feel good" advertisement, they may actually be saving money if they get the used cooking oil for free. "Right now we’re starting with a downtown loop, which serves primarily entertainment venues, bars, and restaurants." -- Restaurant owners likely are donating their used cooking oil to the bus that stops at their establishment and drops off patrons.
- tijs 14y agobecause great businesses, for both customers and employees, are not built on pure efficiency.
- keithpeter 14y ago"giving away rides to poor people" Marginal cost of filling and empty seat on a bus that already has fuel and a driver? Zero.