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Understanding your audience is your first job as a writer or communicator. Speaking to them and making them care is job two.
by bravura 9mo ago
Understanding your audience is your first job as a writer or communicator.
Speaking to them and making them care is job two.
- wtetzner 9mo agoIdeally you wouldn't need to make them care. Just give them enough information up front for them to determine if they care.