From this article, I'd take this user experience lesson: "It does, and in fact may start alerting members to the looming demise of their photo albums when they

From this article, I'd take this user experience lesson: "It does, and in fact may start alerting members to the looming demise of their photo albums when they log on to the site -- a much more consumer- friendly approach." You can't always rely on the email address you have on file. Since she was still using the service, doubling the message on the UI would have worked.