Why is it the same product with the same features but with a different name? Price discrimination* (http://en.wikipedia.org/wiki/Price_discrimination http://en

Why is it the same product with the same features but with a different name? Price discrimination* (http://en.wikipedia.org/wiki/Price_discrimination http://en.wikipedia.org/wiki/Price_discrimination) is profitable if you can pull it off. *Don't let the scary name put you off; everyone price discriminates if they can. The best price discriminators in the world are American universities.