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There's no reason for Apple to buy Color. A couple of patents on recently invented stuff? Unlikely. Buying the patents would make sense, not buying the compan
by cjensen 14y ago
There's no reason for Apple to buy Color. A couple of patents on recently invented stuff? Unlikely. Buying the patents would make sense, not buying the company. Acquire a team? Why not just hire them? Is the team really that attached to a company going nowhere?
So I call this rumor nonsense. On the other hand, if this rumor is true it says a lot about Apple management and none of it good.
- eliajf 14y agoPersonally, I'd give Apple's management the benefit of the doubt.
- r00fus 14y agoAnd Google buying MOTO for $12B is good management? Motorola hasn't really produced anything of value since acquisition for Google aside from the patent pool. $XXM is a drop in the bucket for Apple - they could fund 10x that without blinking if the patents were deemed to be worth it. They have 10000x that in the bank already.
- cjensen 14y agoGoogle bought MOTO for the patents. Major portfolios like Motorola's have been going for a lot of money lately. So while I think it was a poor investment, it really depends on whether or not that huge portfolio is useful to Google. Color has nothing comparable.