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> I don't know what the solution is Just spitballing, but how about a total ban on behavioral targeting?
by tshaddox 9mo ago
> I don't know what the solution is
Just spitballing, but how about a total ban on behavioral targeting?
- analog31 9mo agoI'd go further, with a ban on possession of the data, with a provision for statutory damages.
- Teever 9mo agoWe could just start to enforce the laws as they're written. If I was to follow a stranger as closely as an entitty like Facebook or Google does and compiled a dossier on that stranger in many countries that would be considered stalking and would be illegal. Incorporating and doing the same thing to society en masse doesn't somehow make it legal despite it somehow makes people disinclined to prosecute.
- analog31 9mo agoI think people are disinclined to prosecute because the odds are stacked against them. I'm thinking of an analogy, and I've mentioned this before in other threads. The concept of statutory damages, as I'm thinking of it, is that a certain level of damages are automatically awarded. For instance this is used for figuring out damages when songs are copied illegally. It eliminates the need to construct a unique legal theory and case for each and every instance. In this case it benefits the record companies, which is of course controversial, but something like it could also benefit consumers. If a company is found to possess your data, they automatically pay you X dollars, enough to make it a deterrent. You sign up with a law form that specializes in these cases, and they get a share of the damages.
- mwcz 9mo agoAn environment like that is where SOLID, or something like it, could thrive.
- badcryptobitch 9mo agoYou can still derive a lot of info without having possession of the data through the use of PETs. There's a reason why companies like Google and Tik Tok make heavy use of PETs for their advertising products.
- gruez 9mo ago"PETs"?
- tartoran 9mo agoYeah, I have no idea what this acronym stands for.
- card_zero 9mo agoI found "Privacy Enhancing Technologies". https://en.wikipedia.org/wiki/Privacy-enhancing_technologies https://en.wikipedia.org/wiki/Privacy-enhancing_technologies
- JamesTRexx 9mo agoSo that's how my CAT and DOG aquired their new shiny toys. They sold my info.
- usaphp 9mo agoWouldn’t that increase the ad spend? You will need to show more ads to find your target audience
- __MatrixMan__ 9mo agoThis would predominantly affect businesses where that audience is not trying to find that business. Which sort of businesses are those?
- warkdarrior 9mo ago> This would predominantly affect businesses where that audience is not trying to find that business. > > Which sort of businesses are those? Monopolies
- __MatrixMan__ 9mo agoI don't think there's a connection there. If I'm not trying to buy a GPU at the moment, the situation re: GPU vendors being unable to reach me is unchanged whether they are one or many. I suspect it's gonna be clickbaity stuff, gambling apps, distractions and addictions... stuff we can afford to let suffer. If you're actually solving a problem that your audience has, they'll be trying to find you, you don't have to find them. There's a minimum amount of marketing necessary to be findable, but beyond that it's at best a waste of time and at worst a catalyst for other problems that we'd rather avoid.