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The acquisition of the Affinity software by Canva I imagine motivated this. It’s even a similar pricing model, though technically with Pages / Numbers / Keynot

The acquisition of the Affinity software by Canva I imagine motivated this. It’s even a similar pricing model, though technically with Pages / Numbers / Keynote covers a little more ground but I think the main intent is to get creatives using Apple’s creative software again Pixelmator being the only 3rd party software because Apple never made a competitor to Photoshop Though since Canva went full on toward more robust tools I imagine they have started capturing the entire editing chain more than they did 2-3 years ago, hence the Affinity acquisition

Someone 9mo ago
> Pixelmator being the only 3rd party software because Apple never made a competitor to Photoshop Pixelmator isn’t third party. https://www.pixelmator.com/blog/2024/11/01/a-new-home-for-pixelmator/ https://www.pixelmator.com/blog/2024/11/01/a-new-home-for-pi...: “November 1, 2024 A new home for Pixelmator Today we have some important news to share: the Pixelmator Team plans to join Apple” That deal completed almost a year ago.