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How do you A/B test on YouTube?
by jb1991 10mo ago
How do you A/B test on YouTube?
- kotaKat 10mo agoYoutube lets you A/B test thumbnails as a creator and see response rates, for instance. https://support.google.com/youtube/thread/393332200/you-can-now-a-b-test-titles-and-thumbnails-on-your-videos-%F0%9F%A5%B3?hl=en https://support.google.com/youtube/thread/393332200/you-can-...
- red-iron-pine 10mo agoposted 12/8/2025, 11:24:26 AM So like a month ago. How did Beast A/B test before then?
- intended 10mo agoHasn't this been around for ages?
- kotaKat 10mo agoThey give access to these features to their partners before general release, but this A/B feature has existed for quite some time now. I’ve seen various Patreon tech creators run those A/B tests and see them discuss them in their creator Discords.
- transcriptase 10mo agoA small number of creators have had testing tools provided by YouTube for years. He also changes the thumbnails and titles of videos once published, sometimes up to dozen times in the first day. He also has dozens of channels for different languages, so can test thumbnails and other tweaks with those.