4 ms·
You're right, it's an ad at the end of the day. But there are much worse (debatable) products that spend money on really shitty ad campaigns. So this isn't rea
by manaskarekar 14y ago
You're right, it's an ad at the end of the day.
But there are much worse (debatable) products that spend money on really shitty ad campaigns. So this isn't really bad.
I personally respect Red Bull for having found a niche (crazy adventure sports of all sorts) and making possible whole careers in these amazing sports.
At the end of the day, not a lot of people believe you NEED Red Bull to make this jump, but thousands of kids around the world are being inspired right this minute.
- chasing 14y agoI agree, but then I get worried that the same kids don't understand what sponsorship means, and that they'll assume that drinking Red Bull is what people like this do, and then they'll start up a very unhealthy and addictive habit (drinking lots of Red Bull). Which is pretty bad.
- aeontech 14y agoI think you underestimate kids' intelligence. I would worry about constant bombardment from the TV, and product placement in all their favorite shows far more than an event like this :)
- sbarre 14y agoBecause no one other than you can see through the marketing spin?
- chasing 14y agoIf marketing didn't work, they wouldn't do it.
- shorttime 14y agoPlease don't play the kid card. So played out.
- Evbn 14y agohttp://www.redbullstratos.com/assets/m/images/mission/launch.jpg http://www.redbullstratos.com/assets/m/images/mission/launch... No soda there.
- Argorak 14y agoActually, Red Bull is also investing in "serious" sport, with profit interests. Successfully so, as well: http://www.guardian.co.uk/business/2011/sep/26/red-bull-racing-formula-one-profits http://www.guardian.co.uk/business/2011/sep/26/red-bull-raci... They also own a NASCAR, a football and an ice hockey team.