Kodak made plenty from popular photography in the twentieth century. Popular photography is a major part of most people's lives in the industrial west. I can un

Kodak made plenty from popular photography in the twentieth century. Popular photography is a major part of most people's lives in the industrial west. I can understand why these apps/services make money. The question for me from this article is why assemble the development team and then not integrate it into the rest of the company. The idea of programmers being left with nothing to do and no direction strikes me, as an outsider, as daft.