> they likely follow somebody that you follow - hence why they are shown the promoted post. I always thought Promoted Posts are only promoted to people who hav

> they likely follow somebody that you follow - hence why they are shown the promoted post. I always thought Promoted Posts are only promoted to people who have already "liked" your page. Are you saying that if I follow Mike Arrington, and person X also follows Arrington, then if I promote one of my posts, Facebook will show it to person X merely because we both follow Arrington even though there is no connection at all between me and X? That sounds like a scam.