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I think she means she uses PPC to generate traffic for her business, not that PPC is her business.
by true_religion 14y ago
I think she means she uses PPC to generate traffic for her business, not that PPC is her business.
- propercoil 14y agotrue. Basically we sell a digital service, we get %22 of visitors to sign up, %2 of them buy the full version. Our day to day business is to a/b test and get the percentages up a notch. When you know how many ppl buy from your total visitors you know how much to pay for ppc - And then seo becomes almost irrelevant.
- freshfey 14y agoAh, gotcha thanks!