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The marketing is not just for Nike, the marketing is also for people wearing Nike, to show their purchasing power. Where I live, Nike have mid-range prices at
by microtonal 10mo ago
The marketing is not just for Nike, the marketing is also for people wearing Nike, to show their purchasing power.
Where I live, Nike have mid-range prices at most and are known for not-so-great quality. They were primarily popular among teenagers due to marketing through athletes (so I agree about the more about image than the quality), though they wear them as everyday shoes.
I do not know about the US market, but here most adults will either not care and are not brand sensitive (and will buy Nike, Puma, Adidas, NB, or any other low to mid-price/quality brands) or buy European brands that are generally 2x or 3x the price of Nike but last for years (e.g. I have some pairs of Ecco that still look like new three years later).
- kstrauser 10mo agoI’d rather go barefoot than count on Ecco. They feel so comfortable up until the sole spontaneously falls apart some random Thursday. I posted pictures of my crummy Eccos online after they refused to fix them under warranty. People started finding the pictures after googling “Ecco shoes suck” and “Ecco shoes fall apart”, and some started sending me their own pictures. It turned into a whole thing. During the 2010s, I was getting about 250,000 hits a year on my gallery of their crummy shoes. There are better quality brands than Nike. Ecco isn’t one of them, and unless things have radically improved there, their customer service is horrid. https://web.archive.org/web/20211208094307/https://honeypot.net/pictures/ecco-shoes/ https://web.archive.org/web/20211208094307/https://honeypot....
- microtonal 10mo agoWeird, I have had them for years now without any issues. I contacted customer support once because some laces were unraveling faster than I expected for a premium brand. They sent me some packs for free.