I always sensed top-line revenue was a lot more impressive to money people than profits. You could be making $3M/yr net profit on $6M/yr revenue and not be giv

I always sensed top-line revenue was a lot more impressive to money people than profits. You could be making $3M/yr net profit on $6M/yr revenue and not be given a serious look (you're just a small business...), while the $100M/yr business that's never turned a profit and loses $10M/yr because they have only a 5% gross profit margin somehow gets a look. Zero seems to be an exception: what has always impressed me the most are the guys who can talk their way into an 8-figure buyout without ever having a customer.