Lyft is software. Marginal cost is almost always close to zero for software but it hardly matters, software like that has high R&D + marketing costs. It's not l

Lyft is software. Marginal cost is almost always close to zero for software but it hardly matters, software like that has high R&D + marketing costs. It's not like Lyft just magically appeared. Uber took many years to become profitable because their costs were so high, Lyft is probably the same.