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Remember Twitter a few years ago? Users are $$$. Nobody wants to talk about which are human and which aren’t. It’s all a game of hot potato.
by BobbyTables2 10mo ago
Remember Twitter a few years ago?
Users are $$$. Nobody wants to talk about which are human and which aren’t. It’s all a game of hot potato.
- binary132 10mo agoI don’t think advertisers want to spend money for bot clicks.
- nullocator 10mo agoOr maybe they do, because the big open secret in advertising is that they do spend quite a bit of money on exactly that
- ryandrake 10mo agoI don't even think it's a secret anymore, open or otherwise. As long as Vanity Metric Goes Up, it doesn't seem like anyone, anywhere, actually cares how much "economic activity" is fake.
- Viliam1234 10mo agoThat's why the social networks don't want to talk about the bots, but they are happy to have them.
- BobbyTables2 10mo agoI suspect it’s the “nobody got fired for buying IBM” mentality. Who in marketing doesn’t want to champion the success of “we got 25% more views this month!”