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One thing to always remember: reporters are people too, so treat them as such. Too many entrepreneurs hurt themselves by treating reporters simply as a means to
by sethbannon 14y ago
One thing to always remember: reporters are people too, so treat them as such. Too many entrepreneurs hurt themselves by treating reporters simply as a means to an end.
- sharkweek 14y agoAs someone who has found himself working on the seedy underbelly of PR (mostly joking), this is something so many pitches fail to achieve. TechCruch's Jordan Cook wrote a great article about dealing with email as a reporter -- http://techcrunch.com/2012/08/05/i-hate-email/ http://techcrunch.com/2012/08/05/i-hate-email/