Gaiman's book is actually a graphic novel - you could say this showcases more the work of the illustrator Dave McKean than Gaiman's work, with two more stories

Gaiman's book is actually a graphic novel - you could say this showcases more the work of the illustrator Dave McKean than Gaiman's work, with two more stories written and illustrated by McKean. So you could say Gaiman's name is for the pull, while the majority of the work was done by McKean, who'll probably get most of the money, too.