The root of it is sales. Sales is getting your product in front of someone who needs it. Most likely that person is building a similar product themselves, but u

The root of it is sales. Sales is getting your product in front of someone who needs it. Most likely that person is building a similar product themselves, but unable to do it as well as you. Problem 1: Pitch. You have a product they want, but they don't know it. Learn to explain the product clearly. Get it down in 5 seconds. Make the title, color, shapes like other similar solutions. If it attracts their eye, they'll start reading it. Problem 2: Sales channel. You have a good pitch, but it's not in front of the people who actually want it. Don't just market it on Show HN/reddit/Product Hunt. Get it to where the people are. Marketing is a loop experimenting and iterating around those two things. This is assuming you have the right product. If you don't, then all you can do is fake it. People often copy the fakers because there's a lot of them, but as a developer, you can also iterate on products easily and shouldn't need to fake anything. Once you have that covered, you attack problem 3: Getting market share up to 100%. Most of those people just kinda want it, won't pay full price for it, need dark mode, and so on. If you can solve this, congrats, you're rich.