Right, the term for this is psychological priming. e.g: http://livinglifewithoutanet.wordpress.com/2010/08/17/honesty-and-priming/ http://livinglifewithoutanet

Right, the term for this is psychological priming. e.g: http://livinglifewithoutanet.wordpress.com/2010/08/17/honesty-and-priming/ http://livinglifewithoutanet.wordpress.com/2010/08/17/honest... I think it's interesting that you could A/B test this; prime only some users and see if it reduces trolling in that group.