4 ms·
I'm tired of reading articles or e-mails that begin with, "This one tip could increase conversions 250% if you put it in practice." This one tip spans four pag
by atomical 14y ago
I'm tired of reading articles or e-mails that begin with, "This one tip could increase conversions 250% if you put it in practice." This one tip spans four pages and yet could be condensed into one sentence. The funny thing is that the bulk of the four pages have nothing to do with the tip and everything to do with sounding hip. I see more and more articles like this on HN from so-called business geniuses. It really makes me crave boring business books.
- dredmorbius 14y agoThe self-help / self-improvement literature has a default form that was established well over a century ago. Pick up and read Dale Carnegie's How to Win Friends and Influence People. Page through Eugen Sandow's Strength and How To Obtain It. Each starts with a personal biography that is in sum: once I was weak / ineffective / socially awkward, now I am not, here's my story of transformation. It's eerie how similar contemporary works are in following the same formula.