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>What are your sources for this? Lots. E.g """Today, Mark Zuckerberg revealed that Facebook’s mobile strategy relied too much on HTML5, rather than native app
by dmorgan 14y ago
>What are your sources for this?
Lots. E.g
"""Today, Mark Zuckerberg revealed that Facebook’s mobile strategy relied too much on HTML5, rather than native applications. (...) According to Zuckerberg, people are consuming twice as many feed stories since the update to the new iOS app, which is great.""'
>I just googled it, and the first thing that came up is this - "Twice as Many Mobile News Readers Prefer Browsers to Apps [STUDY]"
This is not really relevant. It amounts to "people use their mobile web browser a lot", which is obvious. For one, tons of sites don't have a native app version to start with, so people read them on their mobile browser.
The relevant comparison would be between two cases of the SAME service, e.g NYT native app vs NYT website on mobile.
And it would be even more relevant if we were talking not merely for news sites (which are simple, and can work equally well on the browser), but for more involved apps.
How many people used the Mail app for Gmail vs going to Gmail on the browser? How many people used twitter clients vs going to twitter.com on the browser? Those are the comparisons that matter.