>Anything that is “the Netflix of ___,” “Flickr + ___,” or “MySpace + ___.” > Those are just ways to describe an idea, not necessarily the idea itself. People

>Anything that is “the Netflix of ___,” “Flickr + ___,” or “MySpace + ___.” > Those are just ways to describe an idea, not necessarily the idea itself. People do this to quickly convey their message or business; it's straight out of the excellent book Made to Stick.