The one model I can maybe see working is one where you have a bunch of mini-theaters that seat maybe 10-20 people max. Each group gets their own theater showing

The one model I can maybe see working is one where you have a bunch of mini-theaters that seat maybe 10-20 people max. Each group gets their own theater showing what they want, timed perfectly to where they enter. Basically renting a really kick ass home theater that happens to access to the latest releases.