3 ms·
> AI is itself a marketing term that has begun to lose its luster. It’s rapidly becoming an annoying or trendy label, not a cutting edge one. Where have you be
by dr_dshiv 11mo ago
> AI is itself a marketing term that has begun to lose its luster. It’s rapidly becoming an annoying or trendy label, not a cutting edge one.
Where have you been the last 15 years? However, I agree with your prediction. Coke making AI advertisements may have had cache a couple years ago, but now would be a doofus move.
- keiferski 11mo agoI don’t remember AI being used as a widespread marketing term until 2-3 years ago. Before that it was just more of a vague tech thing you’d sometimes see, but now every single app seems to have reframed their business to be about AI agents.
- brabel 11mo agoThere have been at least 3 waves of AI before the LLM generation. 70s , 80s and late 90s. https://en.wikipedia.org/wiki/AI_winter https://en.wikipedia.org/wiki/AI_winter Early 2010s had a lot of neural networks AI stuff going on and it certainly became a minor hype cycle as well though that kind of resulted in the current LLM wave.
- rsynnott 11mo agoThere was also a small chatbot bubble around 2014-2016 (Microsoft Tay kinda blew it out of the water, and it never recovered), though companies did seem a bit skittish about using the term 'AI' at that point.
- keiferski 11mo agoYes I know that, but those were all largely confined to technology companies and academia. This recent wave seems to affect everything.
- adastra22 11mo agoHave you watched broadcast TV lately? Every single advert is AI generated. Pay attention and you’ll see the telltale signs: stitched together 3 second clips with continuity problems, every showdown from a fixed set of compositions, etc. it’s just less noticeable to the average viewer than that coke ad.