It's mediocre trash. But in relative terms... the bar is so low now and the market flooded with randomly named fly-by-night operators that even mediocre trash

It's mediocre trash. But in relative terms... the bar is so low now and the market flooded with randomly named fly-by-night operators that even mediocre trash stands out as exceptional just by existing long enough with a consistently spelled brand name to not be perceived as a fly-by-night operator.