A retail investor invests out of their own account, so at worst the only people harmed are those who, for whatever reason, buy into this so called halo effect.

A retail investor invests out of their own account, so at worst the only people harmed are those who, for whatever reason, buy into this so called halo effect. The article makes a point to say that these retail investors are looked down upon by more savvy investors in Korea for this very reason. http://www.investopedia.com/terms/r/retailinvestor.asp http://www.investopedia.com/terms/r/retailinvestor.asp