This just shows how pictures communicate more efficiently than text. On a busy screen filled with apps, the words "Vacation reviews, photos and more" don't get

This just shows how pictures communicate more efficiently than text. On a busy screen filled with apps, the words "Vacation reviews, photos and more" don't get read, they just get tuned out. But a picture of a beautiful vacation home grabs the eye. There's almost an automatic "I want that" response.