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This is one of many frequent reminders: In some environments, how you brand and market your work (Mush with a chainsaw cutting spending comes to mind) is often
by bgirard 11mo ago
This is one of many frequent reminders: In some environments, how you brand and market your work (Mush with a chainsaw cutting spending comes to mind) is often more important than the work you do. Most wont bother to look at the actual results of your work.
- restes 11mo agoI don’t understand. Are you claiming the actual results of Musk’s work here were good?
- floren 11mo agoI think rather he's saying that Musk loudly declared he was slashing government waste and firing do-nothing bureaucrats, and the people who supported him never really bothered to see if that was the case or not.
- Zigurd 11mo agoI guess I'm what they derisively call a normie. Both the sink and the chainsaw seemed like red flags.
- ben_w 11mo agoI'm a massive weirdo, what I like and dislike is almost anti-correlated with public success, or at least success in American markets. You should therefore be unsurprised to learn that I laughed about the sink and had a completely neutral reaction to the chainsaw (other than who it was in support of). I should have noticed in advance that my reactions were warning signs. Unfortunately, I can also add the visual design of Cybertruck to that list — not that I'd want it on the road, obvious safety hazard from the shape, but I liked the look of it.
- johnnyanmac 11mo agobranding works as long as you let the actual people behind the curtain do the work (even if results are nowhere near the hype). DOGE actively kicked out those people (the USDS) and started pushing buttons everywhere. Your brand fails if it ends up doing the exact opposite of what you say to the point where people feel it in their day-to-day. Anyone who has even more delays when working with government stuff has DOGE in part to thank. Be it healthcare, social security, taxes, etc. We will all feel this for years to come.