The folks that this article is about are not the sort of folks who can afford €18/lb for protein. In the US, at least, cheap chicken can often be identified as

The folks that this article is about are not the sort of folks who can afford €18/lb for protein. In the US, at least, cheap chicken can often be identified as it cooks up with a woody texture or suffers from a variety of visual defects. Out here I can't think of any farms selling chickens directly to consumers. More well regarded farms like Petaluma Poultry do, in fact, sell to the big chain grocery stores and that's closer to $5/lb for a whole "organic" chicken.