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Cook is definitely one of the world’s best operators (I think he was COO during Jobs’ tenure). But he is not a visionary by any stretch. Maybe Apple itself does
by dh2022 11mo ago
Cook is definitely one of the world’s best operators (I think he was COO during Jobs’ tenure). But he is not a visionary by any stretch. Maybe Apple itself does not need a visionary, but I think tech needs one.
- alwillis 11mo agoYes, Cook was the COO during Jobs’ tenure. Before Cook, Apple’s supply chain and manufacturing was a mess—too many of some products and not enough of others. Back in the day, it was a running joke trying to buy products as an organization—they would announce a new Mac but you couldn’t buy it for 4-6 weeks. It was Tim Cook who implemented Apple’s build to order system after Dell demonstrated its success. We take it for granted now, but it was a huge development at the time.