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Hi there. I think there's been a misunderstanding. We're actually launching this week at Stanford (our app has already been approved by Apple). The launch page
by mansigandhi 14y ago
Hi there. I think there's been a misunderstanding.
We're actually launching this week at Stanford (our app has already been approved by Apple). The launch page is to get the email addresses of interested people and to create a pre-launch buzz at the school. We also have our pre-launch marketing on the campus going on.
- benologist 14y agoI think we do have a misunderstanding - I see this page as the modern day equivalent of an "under construction" page, that should be replaced as soon as humanly possible because every eyeball on it is an eyeball wasted. Even the early signups have to be convinced twice to try your app, the fewer people who see your launch page instead of your launched page the better.
- mwilcox 14y agoIn the 'under construction' context - of course it should be replaced as soon as possible - startups want to launch. But having one there is much better than the alternative, which is to have nothing. Think about it more in terms of market validation than customer acquisition.
- benologist 14y agoI think you're only right if you're just gauging interest for something you might build. Once you start building the product stops being (slash never was) that page you have to create, optimize and market just so you can double-opt-in users.
- citricsquid 14y agoIf you have a launch date a countdown would be great, as would giving some sort of incentive to share.
- mansigandhi 14y agoYeah, thats a good idea. Will try and see what we can add. Thanks for that!