"Cook didn’t think the iPhone needed to remain at 3.5" 4:3 forever (as made plain with the iPhone 5)." Does the OP really think that Jobs didn't know about the

"Cook didn’t think the iPhone needed to remain at 3.5" 4:3 forever (as made plain with the iPhone 5)." Does the OP really think that Jobs didn't know about the next iteration of iPhone (or any of Apple's other upcoming products)? He stepped down as CEO just over a year ago and the iPhone 5 was announced only recently. Designing, prototyping, iterating, building and shipping stuff takes time.