My understanding is that negotiations broke down because Apple wanted turn-by-turn navigation but in exchange Google wanting more branding and Latitude integrat

My understanding is that negotiations broke down because Apple wanted turn-by-turn navigation but in exchange Google wanting more branding and Latitude integration. http://allthingsd.com/20120926/apple-google-maps-talks-crashed-over-voice-guided-directions/ http://allthingsd.com/20120926/apple-google-maps-talks-crash...